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15 Things All Marketers Should Do to Be Effective

15 Things All Marketers Should Do to Be Effective

Marketing has numerous elements to it, and often times there are important skills and habits that are overlooked. In order to be an effective marketer, it may be obvious that you should be proficient in SEO, social media and ROI, but that's simply just scratching the surface.We've asked 15

Startups Need To Have This Data For The Perfect Investor Pitch

Startups Need To Have This Data For The Perfect Investor Pitch

India is the third-largest startup ecosystem in the worldInvestors will be looking to see that this is a big opportunity, with a large total addressable market sizeIndian startups that go on to receive big-time investments all display a few, consistent early-stage metrics that indicate future successEvery Indian entrepreneur dreams

Creativity Meets Data, A Love Story: Four Reasons Why You Need Both To Drive Marketing Solutions

Creativity Meets Data, A Love Story: Four Reasons Why You Need Both To Drive Marketing Solutions

  Today’s businesses are trying to find the best way to balance the mountain of data and statistical analysis with creative out-of-the-box ideas, all while never losing sight of the artistry and emotional components that go into smart marketing.In this digital age, data has evolved from human-led surveys and focus groups

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